what does it mean to "sneed"? (meme)

It's not to be something that all people need.

According to this post at Chicagoist, "to be behind the times." (Tho I had never heard of the "Burger King/Burger Delight" controversy they cite, which I suppose makes me worse than the Sneed herself. You would think this mental space would have already been occupied by Jackie Harvey, but his name doesn't verb as well.